There’s Something in the Air (Press Event)
Watch a short 70 second recap of the Press Event
Bangkok, Thailand — 12 November 2021 marks Mediums Group’s first public keynote with faces and announcements from all over the company.
Our CEO, Kasidit Prasitrattanaporn opened the event with notes on our expansions since our opening and how we’re looking to improve on them even further with innovations both offline and online.
Next, our Vice President of Technology, Titiphon Visatekongton, introduces the all-new Mediums App. Now 5000+ products from over 100 brands are right at the touch of your finger and in your pocket. The Mediums app presents a simpler user experience for you to get the job done and delivers a seamless user experience during your session.
On the topic of privacy, Our team believes in data autonomy and in giving you the best personalised experience we could, we don’t believe that there should be a tradeoff between the two. Our software and engineering division has always focused on innovation but at the same time, tread lightly to make sure your information stays yours. Our payment gateway is secured and certified by PCIDSS making sure that your information stays secure and private - with that, our entire online front of house operations are hosted on a cloud server in preference to a local one - your information, including membership, emails, transactions, phone numbers stays secure
The mediums app is free to download for both iOS and Android on the Apple App Store and Google Play Store. The new application will be available for download next Monday, the 15th of November.
Joined by the web, Prangwadee Ketupan (Director, Retail) introduces a brand new design to the Mediums e-commerce website. Making the web experience easier, more convenient and more human.
The new mediums website launches later this month at mediums.co.th and stands alongside our native application offering to create the strongest creative commerce platform yet.
Closely Related, in extending our green marble initiative to our operations, mediums retail has transitioned it’s e-commerce packaging to a new box which uses 88% less ink and with a brand new design you’ll love to keep.
A perfect companion to not only the online stores but also all physical locations from the entire family of brands - Karnplu Itthiratanakomol (Marketing Manager - Brand Marketing) introduces Mediums Group Rewards.
With the strong bond of our ecosystem from retail, education, food and beverage and rental spaces, we wanted to find a common ground for customers to not only enjoy but also get rewarded for utilizing our services.
With a three tier program format, we’re introducing our welcome level - chalk, our middle level, graphite and our highest level for customers to use our services more frequently, charcoal and with a logic as easy as 1 baht = 1 point.
With Chalk, customers can enjoy a free drink from our cafe, ve/la, when redeeming 1500 points.
With Graphite, you can enjoy all the rewards from chalk plus
• an exclusive birthday gift from the mediums store
• complementary birthday beverage from ve/la
• a free workshop from makespace
• a 5% discount coupon from mediums
• and 5% off for NMBR studio rentals.
And finally with Charcoal, you get everything included with graphite plus
• special new year gifts from mediums and ve/la
• an additional free workshop from makespace
• 1 free drink every month from ve/la
• an additional 5% off coupon and another 10% off coupon from mediums
• you’ll also get a 10% discount at NMBR Studio Rentals.
It’s as simple as collect, redeem and indulge. Mediums Group Rewards will be available starting today.
Next, Kulthida Palasak (Manager of Special Projects, Make[space]), Introduces Makebox Mini and Makebox Studio. Makebox mini comes in two versions - pocket and snapshot. Makebox mini pocket is a set perfect for portable sketching and light painting with a postcard watercolor paper set. Makebox mini snapshot holds on capturing memories by painting your own polaroids with a Viviva Colorsheets watercolor palette.
On the other side of the spectrum, makebox studio offers fully maxed out combinations of creative supplies with no compromise. With an initial release of three variations, the fluid color set, hydro dipping and modelling builds to a lineup that allows users to explore and experiment further.
And Finally, we introduced a brand new family member to join ve/la in our f&b offerings - introducing CUPS, where your comfort food just got even more comforting.
From a good classic grilled cheese with that perfect golden brown crust to a combination of all the crowd’s favorites– crispy korean chicken, buttery croffle, and tteokbokki. We’ve been influenced by the long string of many of our customer’s childhood favourites to craft the classic menu. It’s your favourite guilty pleasures made with fresh ingredients, some reimagined, some… just in a cup.
We opened our first location on the rama iii street, a place we designed to embody the very core of the CUPS brand - comfort, gathering and convenience. It’s a small space crafted carefully to feel just like home. A large open kitchen anchors the space for our team to welcome, receive orders, cook and serve every single order meticulously.
Our first Cups location is open for dine in starting today 8 am to 7pm and available for delivery through our partners Grab, Line Man and Robinhood.
Watch the Full Keynote Here
Press Inquiries
info@mediumsgroup.com
(+66)2 105 3388
